Our website uses cookies, pixels, and other tracking technologies to distinguish you from other users of our website. This helps us and our partners (including, for example, advertising networks and providers of external services like web traffic analysis services) (“we”, “us”) to provide you with a good experience when you browse our website and also allows us to improve our site, including by measuring the site usage, provide personalized shopping experience, and deliver personalized advertising from us and our partners.

A cookie is a small file of letters and numbers that we store on your browser or the hard drive of your computer if you agree. Cookies contain information that is transferred to your computer’s hard drive. It allows us to recognize your computer upon entering our site, even if you are not logged into the site. When you visit our site, you can surf anonymously and access important information without revealing your identity by changing your browser settings. However, in order to provide better service, provide a personalized shopping experience, and advertising that is relevant to you, we may use cookies to track your visit. If you use your browser settings to block all cookies (including essential cookies) you may not be able to access all or parts of our site.

Pixels (also known as pixels tags or clear GIFs) are transparent graphic images placed on a website. We typically use pixels in combination with cookies to measure the actions of our website visitors. For example, we may use pixels to track how many of our users are visiting our website because they clicked on our advertisement on one of our partner’s websites (and whether such a visit led to a purchase). This is to allow us to attribute such successful conversions to our advertising partners. We may also use pixels to create a custom audience together with our advertising partners, so we can provide targeted ads on their networks.

For ease of reference, we will call all tracking technologies ‘cookies’ going forward.

There are two main types of cookies

Session Cookies:
  • are temporary cookies
  • remain in the cookie file of your browser until you leave the site
  • allow you to carry information across pages of our site and avoid having to re-enter information
  • allow you to access stored information within the registration process
  • allow you to apply discounts depending on where and how you entered the site
  • cannot read by a website other than the one that sent the cookie
Persistent cookies:
  • remain in the cookie file of your browser for much longer – the length of time will depend on the lifetime of the specific cookie
  • allow you to maintain a shopping basket – i.e., if you leave the site and come back later, items saved in your basket will still be there
  • help us to recognize you as a unique visitor (by using an ID number) when you return to our website
  • allow us to tailor content to match your preferences. This also prevents you from having to Log In on every visit
  • allow us to provide personalized advertising to you 
  • Except for the cookie cannot read on any website.